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LAHTI PETER CENTER

MARKINVEST OY

 

Services: Market Research

Export sales require market validation through first-hand research of a target market's conditions and how they affect the sales of your product. Do you plan to export? Preliminary marketing and market research are essential to verify your products exportability to a given foreign market.

Market researches are carried out for the companies, which aim is to start business in Russia or to increase the profit already running their business in the Russian market.

This is our approximate plan of a market research and it will be worked out precisely for your company taking in account the needs, goals and desired results:

  1. Preliminary analysis:
    • Learning the company profile;
    • Information about the products/services of the company (catalogues, web-sites, pictures);
    • Learning about the purpose of the market research, desired results;
    • Selection of target groups to whom the marketing will be directed;
  2. Plan of a market research (its coordination with the company);
  3. Caring out a market research:
    • Branch in general, - overview;
    • Selection of companies interested in collaboration;
    • Preparation and testing of questions;
    • Research and gathering of information;
    • Direct marketing, that is, product information is presented directly to the selected target companies;
    • Studying the prices of the similar products of the exporters and of Russian manufacturers;
    • Analysis of the certificates needed to export the products to Russia;
  4. Contact the companies:
    • learning their interest in collaboration
    • their concrete interest in services
    • their needs
  5. Reports about the results:
    • Problems identified and goals;
    • Research results;
    • Conclusions.

It is possible to select different information according to your request. We prepare reports on specific branches of Russian industry as well.

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